Wednesday, February 4, 2009

Jugaad - Preview

Jugaad

Jugaad is a real life story based on the MCD ceiling in Delhi. Jugaad is a word in Hindi colloquial language in Western UP and Delhi which means some kind of tricks. The movie stars Manoj Bajpai, Hrishitaa Bhatt, Vijay Raaz, Sanjay Mishra and Gobind Namdeo. It is a story of a successful CEO Sandeep Kapur (Manoj Bajpai) of an ad agency tries to start his life from scratch in the aftermath of the MCD ceiling in Delhi. The movie kicks off with hectic agency work culture coated with humorous and witty dialogues to get with the present generation.

Jugaad comes in life when the doors of advertisement company are locked under the ceiling drive. Now his life faces so many problems during his struggling phase. During whole story, many characters like property dealer, politicians and senior officers walk in the story. They all makes his struggle more worst rather. During whole process, CEO uses his best connections to influence the officials but nothing succeeds. After all done, Sandeep comes on the road with his team.

At Last, Jugaad goes to show the struggle to re-establish the agency, the switch from mochas to cutting chai, and the combination of pain, loss and satire that unfolds the resilience of a common man.

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